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Transportation Technology

2021


Data-Driven Route Optimization: Leveraging Big Data for Blackbuck's Trucking Revolution

In the realm of logistics and transportation, data-driven decision-making has become a crucial factor for success. As a data science consultant for Blackbuck, often referred to as the “Uber for trucks” in India, I had the opportunity to work on a groundbreaking project that would shape the company’s strategic direction. This article delves into our process of analyzing vast amounts of GPS data and satellite imagery to identify key routes for Blackbuck’s operations, ultimately influencing critical business decisions and investor relations.