Pioneering the Second Screen: The Birth of Jaja.tv
4 mins
As I sit here in 2014, looking back on the whirlwind journey that was Jaja.tv, I’m struck by how quickly technology evolves and how what seemed cutting-edge just a few years ago is now commonplace. From 2010 to 2012, our team at Jaja.tv in Austin, Texas, was at the forefront of a revolution in how people interact with television - a concept now known as the “second screen.”